When I was young, the idea of a 100m sprint puzzled me. Sure, between our games of Catch and ‘Fire and Ice’, I saw that some of my peers were more adept in darting through tight corners or gaining on a flagging runner, but I tended to attribute their prowess to a competitive streak or … More An ode to running
Content marketers may speak smugly of their ‘viral’ content, ‘scalable’ strategies, or ‘growth hacks’, but at our core, we are the corporate equivalent of people handing out free samples at supermarkets. Only less popular. People generally prefer eating cookies to reading articles. As a marketing strategy, content marketing seeks first to educate or entertain rather … More What I learned getting people to read what I wrote
Among mankind’s greatest inventions, few are as useful, ubiquitous, and unifying as language. Few inventions, too, exist in two spheres, seamlessly interlocking to serve a common purpose. Indeed, the twin pillars of language – the spoken tongue and written word – are often used in tandem as vessels for human ideas. While the twin pillars … More Consider the view that the spoken language is more important than the written word.
Since time immemorial, romantics, scientists and explorers alike have had a common conviction – that the boundaries of our physical existence are as boundless as the human imagination. From Marco Polo’s journey to the East in the 13th century against the throes of pestilence, pirates and privation, to the 21st century rover expedition to Mars … More To boldly go where no mind has gone before
The world of the most cerebral intellectuals may often be characterised by disagreement and heated debate, but they all agree on one thing – the power and significance of books. They help us ‘grow stronger’, Jeremy Collier promises; they are ‘uniquely portable magic’, Stephen King proclaims; they are essential for the ‘ideal life’, Mark Twain … More Does the book still have a future?
For centuries, much of our understanding of the world has been conveniently cleaved into two poles – the Mathematicians as opposed to the Romantics; the empirical world view as opposed to the emotional world view; the logical, mathematical mind as opposed to the creative, artistic mind. These dichotomies have pervaded and subtly influenced our modern … More Consider the view that mathematics possesses not only truth, but also supreme beauty